Voyage Photography: Logo

Role:

Designer

Software:

Illustrator & Photoshop

Project Summary:

Voyage Photography is a project I made for a travel photography studio in my Brand & Identity class. The focus of the project was the logo design. The brandmark is an airplane icon to represent traveling. I picked the word “voyage” in the name because voyage means vacation in French, and I felt that this word is related to traveling. I wanted to integrate the airplane flying into the typography. Inspiration for this concept was based on my love for travel and landscape photography. The logo is used as a watermark in the photograph to demonstrate how a photography studio would watermark their photos. I picked a photo that would compliment the logo design and the theme of travel photography.