Wild Cards

Role:

Designer, Illustrator, Researcher, & Brand Identity

Software:

Illustrator, InDesign, & Photoshop

Project Summary:

Wild Cards is a project I made in my Brand & Identity class. The objective of the project was to create a deck of playing cards. The deck of cards has a rodeo and midwestern theme to it. I wanted the playing cards to cater to kids, and I felt that this theme would be fun for kids. I experimented with the typography of the logo. I added a similar pattern to the hat that is in the typography to create a cohesive logo design. I wanted to be a little playful and have the deck of cards be called Wild Cards, to allude to the wild west.